Myntra launches ad campaign to announce flagship 'End of Reason' sale
Myntra on Tuesday launched a new campaign to promote the biggest and the most awaited fashion sale of the country, Myntra’s ‘End of Reason Sale’ (EORS). The 360 degree campaign, spread across all media, announces the fifth edition of EORS to be held between 3 to 5 January.
At the centre of the campaign is an Ad film that brings forward the essence of EORS that offers shoppers the perfect occasion to plan and stock up their wardrobes at the very beginning of the year. This is expressed by the tagline, “Jo chaho milega jab Myntra ka sale khulega”, which loosely translates to “You can get whatever you want on the Myntrasale”.